Category: timeline

Coronavirus forces us to go fully remote and find better ways of working! Welcome sprints and swarms.

We surface our purpose and as a result launch Ventures, pivot from an ecommerce business to a startup ecosystem

We de-merge with our partners Wolfson Berg and regain 100% ownership of MoreNiche and a portfolio of ecommerce brands

We change our company structure from the traditional ‘command and control’ with departments to a cross functional ‘Team of Teams’ model.

Richard Owen and Margaret Kennedy join the team to help us scale up. Richard to focus on commercial strategy and Margaret on culture.

After more than a year of stagnation, Andy Slack takes back over the hot seat and sets to work on the next evolution of MoreNiche.

Innovation stalls, sales decline, team members leave on mass and innovation stops. MoreNiche hits tough times.

With the merger complete, Andy steps away to focus on other business ventures in Palma De Mallorca.

MoreNiche are the first network ever to outright ban voucher code affiliates. Pushing more value up the chain to content affiliates.

After 6 years as clients MoreNiche and Wolfson Berg become 50/50 profit sharing partners. Combining resources.